Dior’s Hand-Drawn Holiday Film, and the Audit That Followed

Dior published its holiday film on Wednesday, and for a day it looked like the answer to the season’s most tedious argument.

Then the frame-by-frame readers arrived. A misspelling on the tag of Mr. Dior’s dog, hands with the wrong number of fingers, movement that seemed to interpolate rather than to have been drawn.

None of it proves a machine made the film. It suggests one may have helped, and in the current climate that inference is enough to change the meaning of the work.

Dior has not responded to requests for comment. The film remains online, beautiful in its frames, and now burdened with a question no press release can settle.

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